Town B Although Town B looks more competitive 10 competitors vs. The definition of a potential customer will depend on your type of business.
The Definition of Event Management Event management is the process by which an event is planned, prepared, and produced. As with any other form of management, it encompasses the assessment, definition, acquisition, allocation, direction, control, and analysis of time, finances, people, products, services, and other resources to achieve objectives.
The Scope of the Event Management Profession Event management encompasses a multitude of types of events. Although the industry has delineated itself into various categories, all represent the planning and production of an event that brings people together at a particular time, in a particular place, for a particular purpose.
The event genres that may be considered as falling within the event management profession for the purposes of this project are illustrated in Table 1. Many festivals include bringing buyer and seller together in a festive atmosphere.
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Marketing Events A commerce-oriented event to facilitate bringing buyer and seller together or to create awareness of a commercial product or service, scheduled alone or in conjunction with other events. Sports Events A spectator or participatory event involving recreational or competitive sport activities, scheduled alone or in conjunction with other events.
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The Knowledge Domain Structure Professional knowledge, which consists of technical knowledge, specialized skills, and ethical standards used to function within a professional jurisdiction, must be transformed into formal knowledge systems combined with experiential or situational knowledge systems.
The proposed knowledge domain structure Figure 1 captures and makes explicit the scope of this knowledge system, and provides a taxonomy Tables 2 through 5 for incorporating additional expertise, experience, and transferred knowledge and applications.
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